Mirrapel



— Branding & Packaging
— 03.2019
Cali Colombia



Mirrapel is the pioneer brand for pets care products in Colombia, from hair care to breath and joints, this brand renewal appeals to the conceptual functionality of the product using it literally on the packaging.

Brand conceptualization, art direction, graphic design.

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Love is in the hair!
Abstractions of the pet's hair were used to build the patterns present on the packaging as a graphic element giving a colorful texture to it.



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Crafted with love in Barcelona 💙